Camila and Matthew McConaughey Howl at the Moon Without Pants for New Pantalones Tequila Cocktail Launch
Matthew McConaughey and Camila Alves McConaughey are keeping the fun going well past spooky season — this time with no pants and plenty of tequila.
The couple has officially launched a brand-new cocktail called “Howl at the Moon,” a tequila-fueled twist on the classic Espresso Martini, under their brand Pantalones Organic Tequila. The launch coincides perfectly with the November full moon, and true to form, the McConaugheys marked the occasion by howling at the moon — pants-free, of course.
The “Howl at the Moon” cocktail is now available at STK locations nationwide, giving fans across the U.S. a chance to toast under the moonlight with the McConaugheys’ signature flair.
For those who prefer to sip from home, ingredients to craft your own Pantalones Espresso Martini, affectionately called the “Alright, Alright, All Night,” will be sold at Total Wine stores nationwide.
A Tequila Brand with Personality
This isn’t the first time the Hollywood couple has made headlines for their cheeky tequila promos. When Pantalones Organic Tequila launched in October 2023, Matthew and Camila starred in a viral video wearing only shirts and aviators — proving their motto that tequila should always come with a side of fun.
“When did tequila stop being tequila?” Matthew quipped in the clip. Camila replied, “Right? Where’s the fun?”
As the camera panned out, it became clear the duo had ditched their pants entirely — a now-iconic move for the couple.
Pantsless and Proud
The McConaugheys have since embraced their playful approach to marketing. Earlier this year, they reimagined one of Matthew’s most infamous moments — his 1999 naked bongo drum incident — into a cocktail promotion called “Pantsless & Famous.” The Law & Order-themed video celebrated the night he was arrested in his Texas home while playing bongos and smoking marijuana.
“If playing the bongos in my birthday suit gives us an anniversary worth raising a glass to,” Matthew joked, “I’ll pour some Pantalones and cheers to it.”
Camila added with a laugh, “Only Matthew could turn a night like that into something we celebrate with tequila.”
Bringing Fun Back to Tequila
Camila has shared that Pantalones has been a passion project from day one. “We met over margaritas, so launching this brand brought us full circle,” she told PEOPLE in a previous interview. “We felt tequila marketing had become too serious, so we wanted to bring the fun back!”
She continued, “We’re proud of what we made — it took 48 iterations to perfect the recipe. It’s organic, clean, and a great value.”
From pantless photo shoots to moonlit cocktails, the McConaugheys are proving that life’s too short to take your tequila (or yourself) too seriously.
Raise a glass — or howl at the moon — because with Pantalones, the fun never ends.
